Soapbox : Consistency

Your marketing’s layout consistency is so important.

Think about those brands you know that you don’t even have to think about who they are – your brain already knows by the imagery, layout, or colours and combinations of these without you even seeing their logo or hearing their name!

Consistency in your marketing material – layout, fonts, colours, images – makes your business feel more dependable. Don’t send mixed messages for example by portraying one style on social media and have your print material looking different, it will confuse your clients and they’ll feel like your brand can’t be trusted.

Has your business look got out of hand – you’re a DIY type vs DFY?
– and you would like some help to review your existing material?
then let’s chat about making that happen!

Email me to discuss where your marketing is at.

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