Pick 'n' Mix
We are all wanting to reach new customers or clients in business – right?
• So how does your current marketing material reach your audience, online and offline?
• Does it connect with your brands personality? Fun or professional or somewhere in between?
• Does your existing marketing material, online and offline, need a review?
• Is there something new you could add into your marketing mix this year, or remove?
Adding something new into your marketing mix can revive existing customers and attract a new audience group entirely!
Of course, every business is different as far as what marketing works best and in conjunction with each other.
It’s important to understand that customers and prospects react differently to different marketing. That’s why you need multiple marketing strategies in your marketing plan to properly address your target market. And remember to nurture your existing audience.
See what items you’re currently using and what you could add.
Getting the mix right is the objective!
If you need help in choosing your best mix, then I would love to help you out.